ABOUT
To get the circular economy right, technological and business innovation are only the starting points. We need a change in culture, practice and behaviour to end the notion of “waste” in a world of tightening resource constraints. Is our society ready to divert textiles from residual waste bins, to switch to used or recycled products and to tap into new consumption models?
“Social Fabrics” organises interactive workshops across Europe. We bring citizens together and spark a conversation on the fate of their textiles. What sort of services are they using when they want to get rid of clothes or household textiles? Why do they prefer one method over the other? What sources of information do citizens rely on in making these decisions? What influences the purchasing behaviour to begin with?
The light format, interactive and humorous, enables participants to express their opinions, concerns and experiences in a spontaneous way. They become involved in the design of new solutions for a more circular textiles system, sparking new ideas and reflections on sustainable consumption.